INPROVO – HOY HUEVO
TV campaign for Inprovo, the egg and its products interprofessional organization.
The objective of the campaign was to communicate the benefits provided by egg consumption in seven 3D animation 20’’ commercials. Under a colorful and friendly visual style, we directed seven stories starring humanized eggs posed in a humorous way.
Monday – Military
Tuesday – Sayings
Wednesday – Battle Rap
Thursday – Market
Friday – Training
Saturday – Brunch
Sunday – Soccer
Agency, Concept, Scripts & Graphic Design: After / Direction, Art Direction, Set Design, Production & Casting: Súper Fuerte / Cast: Luís Bajo & Conxa Tause / 3D Design: Marc Guardiola / Sound Design: Joaquín Fuksbrauner / December 2021