INPROVO – HOY HUEVO

TV campaign for Inprovo, the egg and its products interprofessional organization.

The objective of the campaign was to communicate the benefits provided by egg consumption in seven 3D animation 20’’ commercials. Under a colorful and friendly visual style, we directed seven stories starring humanized eggs posed in a humorous way.

Monday – Military

Tuesday – Sayings

Wednesday – Battle Rap

Thursday – Market

Friday – Training

Saturday – Brunch

Sunday – Soccer

Agency, Concept, Scripts & Graphic Design: After / Direction, Art Direction, Set Design, Production & Casting: Súper Fuerte / Cast: Luís Bajo & Conxa Tause / 3D Design: Marc Guardiola / Sound Design: Joaquín Fuksbrauner / December 2021