DAFLON – SIÉNTETE IMPARABLE
Direction, art direction and set design for Daflon’s ‘Siéntete Imparable’ aka ‘Feel Unstoppable’ TV campaign, a medication that relieves tired legs and hemorrhoids.
The concept was to bring the legs and buttocks into life, giving them a personality of their own and humanizing them to demostrate how Daflon helps solve this problem.
We designed several minimalist sets with a pop style for the art direction, maintaining the color palette of previous campaigns.
Direction, Art Direction, Production Design & Set Design: Súper Fuerte / Agency, Scripts, Production & Editing: TBS / DOP: Iván Caso / 1st AC: Juan Carlos Sandez / CA: Enrique Serrano / Video Assistant: Ana Muñoz / Assistant Director: Penélope Cristobal / Casting: Ana Lambarri / Stylist: Rebecca Perlé / Stylist Assistant: Raquel Sanz Moya / MUAH: Acicala / Colorist: José Muñoz ‘Nono’ / Sound Design: Carlos Vera / Photography: Q&Cumber / Retoucher: Súper Fuerte / September 2023